← All 40 platforms
Prices correct as at August 2026
Visit website ↗
Platform profile
Less Annoying CRM
Deliberately simple, one flat price, built for solo reps and small teams
Market
Coverage
♥
♠
★
Price band
£££
AI maturity
Basic
Skill level reqd
LOW
ESTABLISHED
01
At a glance
02
Who it's really for
Best fit
- Very small teams that have failed with a bigger CRM
- Businesses that want one price and no tiers
Poor fit
- Any team needing automation, marketing or reporting depth
03
Core functional coverage
04
Commercial model
Verified as at 1 August 2026Prices are indicative list positions in GBP, converted where the vendor publishes in another currency, and exclude VAT. Treat them as directional.
Licensing structure
Single flat price per user, no tiers.
Entry price
Around £12 per user per month.
What an SME realistically pays
Around £12 per user per month - no upsell path, which is the appeal.
Minimum seats
One
Contract terms
Monthly, cancel any time. No annual lock-in.
Common hidden costs
- Nothing meaningful. One price, no add-ons and no upsell path, which is the product's stated position.
05
Ecosystem and integrations
Marketplace
Deliberately minimal - a handful of integrations and a simple API
Key native integrations
Google Calendar and ContactsMailchimpOutlook via calendar syncZapier
UK implementation partners
None.
06
Customisation and extensibility
Configurable without developers
- Custom fields and pipelines
- Custom contact groupings
- Simple task and event management
Where the ceiling sits
Very low, and stated as a feature rather than apologised for. If you need automation, this is the wrong product.
07
Implementation reality
Typical time to value
A day or two
Is self-implementation realistic?
Yes. Setup is measured in hours.
Migration considerations
Simple CSV import, and free migration help from the vendor.
08
Support and success
Included as standard
Free phone and email support with no tiers, and it is genuinely excellent
Costs extra
Nothing. Everyone gets the same.
Documentation and community
Plain, clear and short. The community is small because the product rarely needs one.
09
Scalability and lock-in
Behaviour as you grow
Effective to around 25 users. Beyond that you will outgrow it, and they will tell you so.
How hard it is to leave
Very low. Clean exports, no contract and nothing bespoke to lose.
10
Strengths and watch-outs
Strengths
- Genuinely simple with outstanding support reputation
- One price, no tier games
Watch-outs
- No automation to speak of
- Minimal integrations
- US-only support hours
11
Bottom line for an SME
The honest choice for a very small team that mainly needs to stop losing track of people. Nothing more.
Not sure whether this is the right fit?
Thirty minutes on your requirements will tell you more than another vendor demonstration. We take no commission from any platform on this site.