← All 40 platforms
Prices correct as at August 2026
Visit website ↗
Platform profile
CRM
Open-source ERP/CRM - self-hosted or cloud, full data ownership
Market
Coverage
♥
♠
★
Price band
£££
AI maturity
Basic
Skill level reqd
MODERATE
ESTABLISHED
01
At a glance
02
Who it's really for
Best fit
- Businesses wanting CRM alongside inventory, manufacturing or accounting
- Organisations needing self-hosting or full data ownership
Poor fit
- Teams wanting only CRM with no appetite for ERP complexity
- Buyers with no technical resource
03
Core functional coverage
04
Commercial model
Verified as at 1 August 2026Prices are indicative list positions in GBP, converted where the vendor publishes in another currency, and exclude VAT. Treat them as directional.
Licensing structure
Per-user, per-month pricing with one app free. Cost accumulates as modules are added.
Entry price
One app free; standard from roughly £18 per user per month.
What an SME realistically pays
£25 - £35 per user per month for multiple apps, plus implementation of £5,000 - £40,000 depending on scope.
Minimum seats
One
Contract terms
Annual for the headline price; monthly carries a premium
Common hidden costs
- Per-app pricing that accumulates quickly across modules
- Implementation partner fees for anything beyond CRM
- Version upgrade projects, which can be substantial
- Hosting and technical support if self-managed
05
Ecosystem and integrations
Marketplace
Odoo Apps store - thousands of modules, quality varies widely
Key native integrations
Odoo Accounting, Inventory and ManufacturingOutlook and GmailStripe and GoCardlessWooCommerce and ShopifyZapier
UK implementation partners
Moderate. A reasonable UK partner network, mostly small consultancies with genuine technical depth.
06
Customisation and extensibility
Configurable without developers
- Studio for fields, views and models
- Automated actions and server rules
- Report designer
- Access rights and record rules
Where the ceiling sits
Very high, particularly self-hosted where you can modify anything. Python development is the next step and the skills are widely available.
07
Implementation reality
Typical time to value
8 - 16 weeks, longer if multiple apps are in scope
Is self-implementation realistic?
Possible for CRM alone with technical resource. Not realistic across ERP modules.
Migration considerations
Good import tooling. The real work is process design across modules, not data movement.
08
Support and success
Included as standard
Support included with Odoo Online subscriptions
Costs extra
Odoo Success Packs sold in hour blocks; partners charge separately
Documentation and community
Extensive documentation of variable currency. Very large and active community.
09
Scalability and lock-in
Behaviour as you grow
Comfortable to several hundred users. Self-hosted performance depends entirely on how well it is run.
How hard it is to leave
Low by the standards of this market. Open-source licensing and self-hosting mean you can hold the code and the database.
10
Strengths and watch-outs
Strengths
- True ERP breadth at SME cost
- Self-hosting option gives complete data control
- Open-source licence reduces vendor dependency
Watch-outs
- Version upgrades can be genuinely disruptive
- Quality varies across modules
- Needs technical capability or a good partner
11
Bottom line for an SME
The best route if you want one system for the whole business and can support it. Not a light-touch CRM purchase.
Not sure whether this is the right fit?
Thirty minutes on your requirements will tell you more than another vendor demonstration. We take no commission from any platform on this site.